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Shreya Khastagir
Senior Customer Marketing Manager @Puratos
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WORK HISTORY
Senior Customer Marketing Manager @Puratos
Toronto, ON, CA
Channel Marketing Strategy: involves market mapping and customer segmentation to prioritize engagement and growth opportunities, product prioritization and activations by channelCustomer Development: build trusted category partnership, relevant content and communication plans to engage with customersConsumer Insights: Lead Insights agenda for the organization and lead ideation sessions with customers
EDUCATION
University of Guelph
Master of Science - MS, Marketing
Mody institute of technology and science
Bachelor of Technology (B.Tech.), Electrical, Electronic and Communications Engineering Technology/Technician
SCMHRD, Symbiosis Center of Management and Human Resource Development
Master of Business Administration (MBA), Marketing
SKILLS
ABOUT SHREYA KHASTAGIR
10+ years of total work experience, with 5 years in Field sales and Key Account Management (Walmart), and 5 years in Marketing Strategy, Category Management and Shopper and Consumer Insights. Led teams to deliver consistent growth (>30%) in the accounts and regions that I managed; exceeding business targets and implementing innovative solutions to overcome challenges. Drove and initiated category strategic partnership on new categories at Walmart and SOF by leading the insights agenda with the customer. Adaptive, collaborative and a proven ability to build long term relationships.
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