Shivam Pandey

Category & Growth @Mensa Brands

Bengaluru, IN

Revenue Growth: Implemented strategic initiatives & delivered 22.2% YoY revenue growth (2023-24) and 27.6% growth (2024-25) while sustaining a 12% profit margin across a multi-channel portfolio worth $5M+• P&L Management: Own full Profit and Loss responsibility for category, driving strategic decisions and optimizing profitability across ecommerce channels & quick commerce such as Myntra, Flipkart, Nykaa Fashion, Amazon, Zepto, D2C, etc.• Ads Management & Optimization: Led Amazon Advertising, Myntra, and Flipkart advertising initiatives, resulting in substantial sales growth through Search Engine Marketing (SEM), sponsored product campaigns, and performance marketing strategies• Marketplace Management: Collaborated with platform account managers to secure high-impact visibility and participation in marquee sales events, resulting in a 25% increase in seasonal revenue• International Expansion: Successfully launched profitable operations in the Middle East across platforms like Styli, Noon, and Namshi, diversifying revenue streams and establishing a global footprint.• D2C Strategy: Architected and executed D2C e-commerce growth strategy, optimizing product mix, customer journey, and promotional campaigns to boost retention and CLTV • Data-Driven Frameworks: Built data-driven frameworks for assortment planning, pricing optimization, and inventory control, enhancing sell-through rates by 15% and improving working capital efficiency• Supplier Relations: Negotiated with suppliers and external partners to improve margin structure, reduce costs by 12%, and strengthen supply chain alignment

National Institute of Fashion Technology Delhi

Bachelor of Fashion Technology, Technology and Management