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Sheila Mattson
Director of Merchandise Planning @maurices
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WORK HISTORY
Director of Merchandise Planning @maurices
Lead a team of planners who create financial plans for individual merchandise categories to support the financial goals for the tops division of the company • In-season forecast and OTB management for the entire tops division including 7 separate categories • Forecast and approve styles for permanent markdown at the end of the product lifecycle or sooner due to poor performance • Analyze current business trends and direct planners on forecast changes needed in season • Review and approve in-season forecasts and pre-season plans for each category within the division • Partner with VP – Tops Divisional Merchant to hindsight each season and set sales targets for next year • Prepare and present tops divisional financial data and category strategies to SVP and VP of planning team • Analyze past product promotions and recommend future promotions based on performance of key metrics such as sales, margin, and traffic • Partner with store visual team and website marketing team to provide product and financial strategy for promotions so they can create the best experience for customers while supporting the financial goals set out for the promotion • Develop and coach immediate team of direct planner reports
EDUCATION
University of Minnesota-Duluth
Master of Business Administration (MBA)
University of Minnesota-Duluth
Bachelor of Business Administration (BBA), Human Resources
The College of St. Scholastica
Applied Data Analytics Certificate
ABOUT SHEILA MATTSON
Merchandise Planning at maurices
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