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Sandeep K Vij Iima

Founder, CEO @Idea2unicorn

Irving, TX, US
MOBILE NUMBERS
+17•••••••28

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WORK HISTORY

Jul 2024 — Present

Founder, CEO @Idea2unicorn

US

Idea2unicorn.ai is a startup ecosystem to provide 360 degree services to Startups. At Idea2Unicorn, we are the “McKinsey of Startups,” providing end-to-end expertise across innovation, fundraising, and scalable business growth. Our key offerings include: Startup & Innovation Services• Management consulting for early-stage and growth-stage companies• Partial CXO services (CFO, CMO, COO support)• Pitch deck creation, GTM, Strategy, investor-readiness, Interview preparation• Franchising strategy to reduce equity dilution Funding Support• Pre-seed, Seed, Angel, Series Zero & Series A• Automated global investor–investee marketplace Capability Development• Online University for Entrepreneurship, Incubation & Innovation• 5 proprietary workshops• Pay-per-use Innovation Lab platform Growth Acceleration• GTM for global scale• Expertise in Crossing the Chasm• Turnkey franchise development• Idea-to-Unicorn core principlesSandipp VijjFounder & CEO — Idea2Unicorn

EDUCATION

1971 — 1980

Montfort School

CBSE, Sciences

N/A

Delhi College of Engineering

B.Engg., Mechanical Engineering

N/A

Indian Institute of Management Ahmedabad

PGDM, Strategy & Information Technology

N/A

Indian Institute of Management Ahmedabad

Master of Business Administration - MBA, Strategy

2002 — 2004

Landmark Forum

SELP , Human Psychology

SKILLS

Strategic PlanningSoftware DevelopmentStrategyCross-Functional Team LeadershipBusiness Analysis - CrmEnterprise Resource PlanningProduct ManagementInnovationSap Crm Order to Cash (Otc)Concept to Production ProcessesCards Based Payment SolutionsSap Crm CicCloud ComputingLoyalty ProgramsCredit and Debit CardsMobile Value Added ServicesBill Payment SystemsOracle Service and ManagementErpAgile/ScrumProject ManagementSaasAgile Project ManagementOracle Metsolv M6ScrumBusiness StrategyChange ManagementBusiness Process Re-EngineeringSapSap MarketingCampaign ManagementPricingBrand BuildingCrmBusiness AnalysisManagementBusiness ServicesMarketingBill PaymentBrand Management

ABOUT SANDEEP K VIJ IIMA

I am an MBA from IIM, Ahmedabad, based in Dallas, TX. Sandipp’s Focus : Idea2unicorn - Empowering Million Startups & Crossing the Chasm Expert Empowering Health - Wellness Expert Unlimited Bliss Creator Indian Tony RobbinsIn my career, I have been doing startups and generating High Growth Strategies. At Idea2Unicorn, we act as the “McKinsey of Startups,” providing end-to-end expertise across innovation, fundraising, and scalable business growth. Our key offerings include: Startup & Innovation Services• Management consulting for early-stage and growth-stage companies• Partial CXO services (CFO, CMO, COO support)• Pitch deck creation, GTM, Strategy, investor-readiness, Interview preparation• Franchising strategy to reduce equity dilution Funding Support• Pre-seed, Seed, Angel, Series Zero & Series A• Automated global investor–investee marketplace Capability Development• Online University for Entrepreneurship, Incubation & Innovation• 5 proprietary workshops• Pay-per-use Innovation Lab platform Growth Acceleration• GTM for global scale• Expertise in Crossing the Chasm• Turnkey franchise development• Idea-to-Unicorn core principlesBasically, mastered the art of Crossing the Chasm. Crossed the Chasm in Fintech industry twice in 6 years. We launched a Branded Retail Chain for Philip Morris’s, 25 years ahead of our time, in Delhi with Tea Division of Godfrey Phillips.At Escorts Finance garnered Rs 150 crores of funds, as Operations & Marketing Head.I developed the largest loyalty program in smart cards worldwide - Bharat Petro Card. Also, sold EFTPOS terminal to a subsidiary of Equifax in India to achieve 70% market share of EFTPOS terminals. Pioneered India’s first electronic bill payment system, saving $5 million from the start and creating a value of $40 million, drawing the attention of Bill Clinton as an investor - Easy BillIn the US, I have been trained in Order to Cash cycle of business.

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