Samuel Brusca

Business Development Specialist @Leads Generate Sales

Grand Rapids, MI, US

Conduct outbound calling on behalf of LGS clients, with an emphasis on finding new business opportunities, maintaining current customer relationships, and re-engaging w/ closed lost deals.• Created and executed lead generation and qualification strategies for 10+ companies.o Industries: Software, Industrial Automation, Manufacturing Technology, Construction.• Collaborate cross-functionally with marketing, sales, and product teams to tailor outreach strategy and solutions for potential prospective clients and ensure alignment with business goals.• Leveraged and became proficient in tools such as Salesforce, ZoomInfo, LinkedIn Sales Navigator to increase velocity and quality of sales opportunities for our clients.• Met with clients to understand value drivers for their business to then create tailored scripts, talk tracks, email templates and cadences for LGS clients.• Built and managed both inbound and outbound sales processes for multiple clients, with a heavy emphasis on qualifying leads to excel handoffs to the appropriate account executives• Coached and mentored junior business development interns, improving team performance and driving collective revenue growth for organization and clientele

Grand Valley State University

Bachelor of Business Administration - BBA, Marketing