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Samuel Vaughan
Product Lead @iVisa
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WORK HISTORY
Product Lead @iVisa
Seattle, WA, US
Responsible for the build out of a new business vertical
EDUCATION
Cottesloe School
Head of House - Shakespeare
Cardiff University / Prifysgol Caerdydd
Bachelor’s Degree
SKILLS
ABOUT SAMUEL VAUGHAN
I’m a product leader with a track record of building and scaling digital products across B2C and B2B platforms. I specialize in 0→1 initiatives, leading cross-functional teams, and using AI, data, and experimentation to drive growth and improve customer experience.At iVisa, I’m building a new product vertical to expand the company beyond its core visa services, leading strategy and execution for customer-focused solutions at a high growth travel-tech startup.Previously at Engine (valued at $2.1B), I was the GM for Flights where I launched the vertical, from market validation to execution, on track to generate $XXM in Gross Booking Value, while delivering features like dynamically priced FinTech products and personalized recommendations.At Expedia, I co-created the patented Smart Shopping experience for flights, powering 2.3M+ monthly transactions. I drove experimentation strategy, built ML-driven ranking systems, and improved conversion and customer satisfaction.Earlier, I held product and strategy roles at Tesco.com and completed the British Army Officer Cadet program, shaping my leadership style and approach to problem-solving.
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