Samik Dey

National Key Account Manager- Reliance Retail

Role
National Key Account Manager at Reliance Retail
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Samik Dey

Dynamic, knowledgeable, well versed, and result-oriented professional with over 15 years…

Experience

  1. National Key Account Manager

    Reliance Retail

    Feb 2022 — Present · Bengaluru, IN

    Spearheaded the apparel and home business in LFR channels across Pan India.• Focused on business expansion as the key area of focus.Expanded apparel business in Max from 117 SIS to 216 SIS, increasing SPF from 45 (FY 21-22) to 62 in the current FY.• Improved Portico business in Home Center, increasing SPF from 43 (FY 21-22) to 58 in the current FY.• Increased the footprint of home in premium chains such as Home Stop, Nilkamal at Home, value format chains such as Spencers, Star Bazaar, Lulu, Chennai Silks, and Pothys.Planned and executed primary (wholesale) and secondary (retail) sales quotas through existing and new business.• Prepared annual/season plans and budgets, forecasted buying processes in sync with the client.• Conducted detailed planning of merchandise flow and replenishment levels.• Analyzed parameters related to price, product mix, and sell-through performance.• Overhauled receivables management and commercial discipline.• Delivered timely execution of order tracking, input, release, launch information, order confirmation, cancellations, and delivery information.• Charted strong retail performance and boosted market share.Administered market intelligence activity for promotional planning, events, and in-store activities.• Refocused on lost territorial sales, gaps, submitted quality feedback on fast-moving styles and future trends.

Education

  • National Institute of Fashion Technology, Hyderabad

    post graduate diploma in Fashion management studies

    2004 — 2006

  • Calcutta University, Kolkata

    Bachelor of Commerce - BCom

    1999 — 2002

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Samik Dey — National Key Account Manager at Reliance Retail in Bengaluru, KA, IN | Unifers