Sabrina M.
Northwest Market Manager @Whyte & Mackay
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WORK HISTORY
Northwest Market Manager @Whyte & Mackay
San Francisco, CA, US
Increases sales and expanded distribution of premium single malt whisky brands including The Dalmore, Fettercairn and Jura across CA, WA and NV, achieving consistent revenue growth.• Partners with regional on and off premise accounts to secure product placement, build programming, build out and negotiate shelf space while building relationships with decision-makers.• Manages distributor teams to develop tailored sales plans and training programs, driving significant improvements in sell-through rates.•Develops sales strategies, distributor incentives and field marketing programs for on and off premise, collaborating with import partners at Gallo leading quarterly business development calls with our partners in the on and off premise sectors.
EDUCATION
DePaul University
Creative Writing
Pasadena City College
Associate's degree
University of Southern California
Community Literature Initiative
Court of Masters Sommelier
Level 1
ABOUT SABRINA M.
Commercial sales and brand leader with nearly 10 years of experience driving growth…
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