Rizwan Deshmukh
Product Manager | Building D2C Products | E-commerce & Growth | IIM Calcutta
- Role
- Product Manager at Bajaj Auto Ltd
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Rizwan Deshmukh
Product Manager with 5+ years of experience building and scaling high-impact digital products in the EV and automotive space. I specialize in transforming digital platforms into revenue-generating, high-conversion channels by combining product strategy, UX, growth experimentation, and data-driven execution.At Bajaj Auto, I established digital as a core revenue driver by leading end-to-end D2C and digital transformation initiatives across multiple brands. My work has contributed to 70K+ qualified leads per month and ~9% of total topline revenue through online channels.I have led full product lifecycles — from concept and user research to UX design, development, launch, and optimization — across web and mobile platforms. Key initiatives include EV e-commerce journeys, CRM and Marketing Cloud integrations, conversational AI for lead generation, and large-scale analytics dashboards for leadership decision-making.Previously, I managed large sales operations and teams in urban and rural markets, giving me strong commercial grounding and customer insight that I bring into every product decision.Core strengths:• Product Strategy & Roadmapping• D2C & E-commerce Platforms• Growth, CRO & A/B Testing• Martech (Salesforce Marketing Cloud, CRM, CDP)• Cross-functional Leadership• EV & Automotive Digital ProductsI enjoy building products that sit at the intersection of business growth, customer experience, and scalable technology.
Experience
Product Manager
Sep 2022 — Present · Pune, IN
Spearheaded the transformation of digital channels, generating over 70K qualified leads monthly and contributing approximately 9% to total revenue. • Revamped the Chetak EV website and launched an e-commerce booking journey, achieving over 100 bookings in just 15 days. • Implemented conversational AI for lead capture, increasing monthly leads by and streamlining dealer network operations.
Education
Datta Meghe College of Engineering
Bachelor of Engineering - BE, Civil Engineering
2013 — 2017
Indian Institute of Management, Calcutta
Master of Business Administration, Business Administration and Management, General
2018 — 2020
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.