Revecka Jallad
Consultant @Orange County Inland Empire Sbdc Network
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WORK HISTORY
Consultant @Orange County Inland Empire Sbdc Network
Irvine, CA, US
As a Small Business Consultant with the SBDC, I bring over two decades of experience in brand building, digital marketing, and revenue strategy to founders who are serious about scaling. My background spans fashion, beauty, e-commerce, and consumer products, and I translate that real world operator experience into actionable growth plans for small businesses.I work hands on with entrepreneurs to refine positioning, strengthen go to market strategy, and build revenue engines that are sustainable. This includes e-commerce optimization, conversion strategy, paid media oversight, email marketing infrastructure, SEO driven content planning, financial modeling, and operational systems that support scale. I also advise on capital readiness, pricing strategy, offer development, and margin improvement to ensure businesses are structured for profitability, not just visibility.My focus is execution and measurable outcomes. I help business owners move from idea to structured growth, from inconsistent sales to predictable revenue, and from scattered marketing efforts to cohesive brand ecosystems that drive long term enterprise value.
EDUCATION
FIDM
Merchandise Marketing/Retail Management, Effective Selling, Retail Layout, Retail Management, principals of Buying,
University of La Verne
B.S. Business Administration w/ a concentration in Marketing, Business management, Basic Accounting Principals, Business Marketing, Economics
FIDM
Associate of Arts - AA, Consumer Merchandising/Retailing Management
ABOUT REVECKA JALLAD
With 20+ years at the intersection of creative leadership, brand development, and digital strategy, I’ve built a career driving high-impact growth for D2C brands across fashion, beauty, luxury, and wellness. As Executive Creative Director and Co-Founder of an INC agency, I’ve led content production for 100+ e-commerce brands, managed high-volume creative operations, and directed campaigns featured on major retailers, and Meta platforms.My work spans the full creative lifecycle, from concept and storyboarding to execution and performance optimization. I’ve built and scaled in-house studios, developed talent, and spearheaded platform-native creative that lowers CPMs and improves hook-and-hold metrics. I lead with data, drive with vision, and always keep brand integrity at the center.Whether directing photo and video shoots, crafting performance content strategies, or mentoring creative teams, I bring operational discipline and inventive thinking to every engagement. I remain passionate about shaping standout brand experiences, building high-performing creative teams, and delivering work that drives measurable growth across every channel.
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