Rachel Plourde Julewitz
the Mom Project Career Pause @The Mom Project
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WORK HISTORY
the Mom Project Career Pause @The Mom Project
A step away from the formal, paid workforce during the pandemic and subsequent years to contribute to my family.
EDUCATION
Stonehill College
Bachelor of Science - BS, Business Administration
Loyola University Maryland
Master of Business Administration (MBA)
ABOUT RACHEL PLOURDE JULEWITZ
Analytical, resourceful Marketing Director with extensive experience partnering with internal teams and outside agencies to shape marketing strategies, utilize communication channels more effectively, and optimize messaging to drive business growth and brand awareness. Formulates cohesive campaigns that maximize value of results.• Strategic Planning – Combines marketing, creative, and analytical experience to craft comprehensive marketing plans that deliver on KPIs and achieve established goals and objectives. Continuously monitors results to revise plans and capitalize on current trends and customer demands.• Business Management – Leverages MBA training to assess business as a whole and understand how finance, market access, and other factors influence marketing and guide strategic initiatives. Optimizes marketing efforts to generate maximum value and engagement while achieving company goals.• Data Analysis – Excels at deriving data-driven insights to align marketing strategies with corporate KPIs and effectively build company brand and messaging.
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