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Marcin Polchlopek

Group Vice President Marketplace Consumer Business @Allegro

Warsaw, PL
EMAILS
[email protected]
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Dec 2023 — Present

Group Vice President Marketplace Consumer Business @Allegro

Warsaw, PL

EDUCATION

1998 — 2003

Warsaw School of Economics

Master's degree

SKILLS

Customer InsightMarketing ManagementPeople DevelopmentPackagingMulti-Brand Commercial InnovationInnovation StrategyMarketing StrategyStrategyInitiative DeliveryMarketing CampaignsBrand BuildingBusiness AnalysisBuilding Organizational CapabilityConsumer ProductsConsumer & Shopper UnderstandingPortfolio ManagementChange ManagementFmcgIntegrated MarketingCommunications PlanningBusiness StrategyBrand EquityPackaging DevelopmentConsumer InsightBusiness PlanningManagementInitiative DesignBrand ManagementAdvertising Development (Atl/Btl)Cross-Functional Team LeadershipBrand Equity DevelopmentCompetitive Analysis

ABOUT MARCIN POLCHLOPEK

Leading Allegro’s consumer marketplace. I set customer & growth strategy—making Allegro your daily companion to discover more, shop smarter and get more out of life. I focus on customer value, category portfolio strategy and sustainable growth—clear price/value, simpler choices, and experiences that raise decision confidence and lifetime value. I partner with Product & Tech to translate commercial strategy into roadmap priorities and with Marketing/Finance/Analytics to align incentives and measurement—keeping the focus on conversion, basket size, repeat and NPS. AI and data are enablers; customer outcomes are the goal.

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