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Start for FreePaul Gladney
CEO, Co-founder @Zillion
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WORK HISTORY
CEO, Co-founder @Zillion
Outspending the competition only works for the biggest of the big. And even then, it\'s pretty boring. So we focus on how to outsmart the competition - it\'s way more fun, and more authentic. We\'re the team you call when you\'ve got a huge problem to solve. Sort of like an agency full of Vanilla Ice.
EDUCATION
Villanova University
BA, Communication
SKILLS
ABOUT PAUL GLADNEY
A brand should bring a story to life. That\'s how consumers can make educated choices about what\'s best for them - what kind of car to drive, what to have for dinner tonight, and what university to call home.I\'ve routinely been an underdog, so I obviously relate best to challenger brands - those that have a great story to tell but are often overshadowed by the competition\'s ability to shout louder. That\'s why I enjoy working with universities, non-profits, and small companies to find out what makes them interesting, and then find the right way to share that with the world. If you can\'t outspend the competition, you need to outsmart them.
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