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Paola Pinto

Division Vice President & General Manager Us Chain Customers @Pernod Ricard

Miami-Fort Lauderdale, FL, US
EMAILS
p••••••••@pernod-ricard.com
MOBILE NUMBERS
+13•••••••40

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WORK HISTORY

Aug 2020 — Present

Division Vice President & General Manager Us Chain Customers @Pernod Ricard

Pernod Ricard USA is the second largest worldwide in Wines & Spirits and holds one of the most prestigious brand portfolios in the sector. In 2020, I was promoted to define, shape, and execute the brand vision, architecture, and positioning for the full portfolio of spirits, wines, and champagnes in the US Chain channel. My organization of 70 Sales Leads, Category Managers, and other staff drives the performance of Jameson, Absolut, Chivas Regal, Glenlivet, and other spirits and wine labels in retail, club, hotel, restaurants, and other off-premise and on-premise channels via leadership in strategy, operations, analytics-driven business plans, C-level client and distributor relationships, and service innovation. Additional, I oversee the global US Military channel. Key achievements: Defining a roadmap that boosted sales, and market share via chain prioritization, joint business planning, and strengthened distributor alignment. Improving execution through Walmart, Kroger, Publix, Total Wine & More, Costco, and other retailers via that creation of commercial-focused roles that extended the planning cycle, improved shopper relevance, and aligned to the account vision. Increasing off-premise net sales via rapid growth in high-ticket SKUs, expansion of the American Whiskeys, cross-portfolio premiumization and price increases, and the mitigation of ongoing supply issues. Improving the on-premise channel post-COVID, partnering with the Marketing team and distributors on increased back bar presence and support, drink relevance and innovation, and data-driven programs. Innovating tools, data sets, and validation strategies enabling the cultivation of more effective actionable shopper insights. Accelerating the performance of the Military channel. Having my role elevated and expanded beyond spirits to include the wines and champagnes category.

EDUCATION

N/A

University of California, Berkeley

Studies toward Bachelor's Degree

N/A

Florida International University - College of Business

Bachelor of Arts

N/A

INSEAD

Pernod Ricard Executive Leadership Development Program

SKILLS

MarketingTrade MarketingCustomer InsightSkin CareFragranceBrand ManagementLuxury GoodsFmcgBrand EquityBeauty IndustryCosmeticsGlobal MarketingInternational MarketingMarketing ManagementConsumer Products

ABOUT PAOLA PINTO

Steering Pernod Ricard\'s US Chain division, my leadership over the past 4.5 years has…

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