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Muhammad Irfan Fauzi
Rtm & Data Operation Manager @Pt Kino Indonesia Tbk
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WORK HISTORY
Rtm & Data Operation Manager @Pt Kino Indonesia Tbk
Kota Tangerang, ID
Led end-to-end Route to Market (RTM) strategy and execution, including distributor performance review, sales force productivity evaluation, and distribution network optimization.• Drove whitespace expansion across Sumatera, Kalimantan, and Sulawesi through structured market assessment, distributor capability evaluation, and rollout execution.• Collaborated cross-functionally with Sales, Supply Chain, and Finance teams to align RTM initiatives with commercial objectives and sustainable distributor growth.• Provided sales analytics and forecasting support to enhance distribution effectiveness, sales territory performance, and market penetration.• Monitored and improved sales coverage, outlet activation, dropsize, and service level performance through data-driven dashboards and Salesforce Automation reporting.
EDUCATION
Universitas Islam Negeri Bandung
S.Sos
ABOUT MUHAMMAD IRFAN FAUZI
Strategic Route to Market (RTM) & Data Operations Manager with strong expertise in sales analytics, business intelligence, and distribution optimization, experienced in leading national RTM execution, distributor performance management, and whitespace expansion across multi-regional territories. Proven track record in delivering data-driven insights for C-level decision-making, developing executive dashboards (Tableau & Salesforce Automation), and driving market penetration, sales productivity, and distribution effectiveness. Highly analytical, detail-oriented, and adept at translating complex data into clear, actionable strategies that accelerate commercial growth.
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