Moa Esmaeili
Email & Lifecycle Marketing Manager @roomvu
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WORK HISTORY
Email & Lifecycle Marketing Manager @roomvu
Vancouver, BC, CA
Developed and executed full-funnel lifecycle marketing strategies across Hubspot and Marketo. Launched AI-personalized nurture campaigns using segmentation and automation flows to drive engagement. Increased click-through rate (CTR) by 5x through A/B testing and funnel optimization. Improved ROI on lifecycle campaigns through performance-based channel optimization. Managed KPIs and conversion metrics via Salesforce integrations Oversaw weekly project pipelines with Jira, Asana, and Airtable, ensuring campaign deadlines and cross-functional alignment.
SKILLS
ABOUT MOA ESMAEILI
Experienced Digital Marketing Manager with over 9 years of success leading data-driven…
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