Mohammad M.

Digital Marketing Lead @roomvu

Vancouver, BC, CA
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WORK HISTORY

Jun 2024 — Present

Digital Marketing Lead @roomvu

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Vancouver, BC, CA

Leading end-to-end digital strategy across organic, content, social, and email.• Managing performance marketing and optimizing campaigns for ROI, CAC, and lead quality.• Overseeing content planning, brand positioning, and creative direction.• Aligning with product and sales teams on go-to-market initiatives and funnel optimization.• Using analytics to guide decisions, report KPIs, and drive revenue-focused action.

EDUCATION

2020 — 2020

Shaw Academy

Professional Diploma, Digital Marketing

2007 — 2010

West Vancouver Secondary School

High School Diploma

2016 — 2017

Coquitlam College

University Transfer

2016 — 2020

Simon Fraser University

Bachelor of Art - Faculty of Communication, Art and Technology, IAT and Publishing

ABOUT MOHAMMAD M.

Digital Marketing Lead driving revenue and growth in startup environments. Experienced across performance marketing, content, email, and lifecycle, with a focus on full-funnel optimization, ROI, and CAC. Strong collaborator with product and sales teams, using analytics and experimentation to scale demand and improve conversion.

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