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Start for FreeMikael Åman
Product Fellow @parcelLab
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WORK HISTORY
Product Fellow @parcelLab
Gothenburg, SE
EDUCATION
Företagsuniversitetet
Business Administration and Management, General
H&M group
Leaderships
Borgarskolan
Gymnasial, Retail and administration
Google Academy
Google analytics
University of Helsinki
Artificiell intelligens
Enhager
Leadership
Linköping University
Artificiell intelligens
Sidén consulting
Presentation
ABOUT MIKAEL ÅMAN
I’m a customer-centric product leader passionate about the intersection of technology and customer value. I believe great products come from empowered, diverse teams — and I’ve seen firsthand how cross-cultural collaboration unlocks ideas you can’t get any other way. I’m a servant leader with a proven track record of building global products, scaling teams, and delivering value through tech. I care deeply about how things actually work — for the people using them, and for the teams building them. My experience spans both high-growth SaaS and global retail. At parcelLab, I’ve delivered AI-powered products for post-purchase experiences, including conversational agents, anomaly detection, surveys, and internal tools. I also introduced a no-code layer so customers can integrate their own platforms — speeding up delivery and reducing engineering effort. I’ve helped lead our platform migration, shipped product hands-on using tools like Windsurf and Cursor, and stayed close to the code so I can better support engineers and make smarter decisions. Before that, at H&M, I helped scale global e-commerce to 50+ markets and rolled out conversational AI for customer support in 8+ languages. I’m a humble optimist who challenges the status quo. I bring a mix of commercial thinking, technical understanding, and a practical, hands-on approach to every team I work with. One of the proudest moments in my career was when someone described me as: fun, innovative, disruptive. I believe in clarity over perfection, progress over process, and that when you put the customer at the center and remove complexity. Skills & experience 15+ years leading global product and platform initiatives in saas and e-commerce Hands-on with ai-powered features: anomaly detection, conversational agents, survey automation built and launched a no-code integration layer for platform flexibility led platform migration and contributed code using windsurf and cursor scaled e-commerce and post-purchase experiences to 50+ markets at h&m, introduced conversational ai support in 8+ languages experienced in stakeholder alignment, business case creation, and cross-team collaboration strong believer in mentoring, learning from others, and servant leadership 15+ years working in distributed, cross-cultural teams
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