Elle Hayward

WORK HISTORY

EDUCATION

ABOUT ELLE HAYWARD

My Journey: From Small-Town Roots to Global ImpactGrowing up in my family\'s independent grocery store, serving a vibrant rural community, I developed a deep passion for consumer brands at a young age. This early experience fueled my entrepreneurial spirit, leading me to found Bluedog, a successful marketing consultancy.At Bluedog, I\'ve had the privilege of working with many Fortune 500 companies, developing consumer strategies, business growth plans, and partnership frameworks. My work involves diving deep into consumer research, and data analytics, conducting stakeholder interviews, and creating integrated strategy models alongside senior executives.As a second-generation woman in the modern workplace, I\'m a proud champion of female empowerment. I lead focused support sessions and have recently become an angel investor in female-led tech startups, eager to support the next generation of trailblazing women in business.My global perspective began to take shape at age 16, when I participated in the Congress-Bundestag Youth Exchange Program as an exchange student in Germany. This formative experience instilled in me a lifelong curiosity and respect for diverse cultures, which I\'ve brought to the international business opportunities I\'ve led.Today, I\'m thrilled to be a co-founder of Cartdrop, a venture that combines my passion for consumer strategy, a solution to a critical business challenge, and the power of my extensive external relationships. Cartdrop harnesses cutting-edge technology to remove friction from the shopping experience. Join us at cartdrop.shop as we redefine the future of e-commerce shopping.My journey has been shaped by the values I hold dear: entrepreneurship, consumer insights, global citizenship, and a commitment to empowering women in business. I\'m excited to continue making an impact, one decision at a time.