Michael McColl
Co-founder, Director of Communications @Ethical Traveler
Berkeley, CA, US
EMAILS
m••••••@ethicaltraveler.org
MOBILE NUMBERS
+15•••••••11
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WORK HISTORY
Sep 2002 — Present
Co-founder, Director of Communications @Ethical Traveler
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Responsible for all communications strategy and implementation from Day 1. I supervise press releases, publications, web copy, news articles and all outbound communications. Proud to have helped raise awareness of the previously little-known concept of \"ethical travel\" in the tourism industry.
EDUCATION
1987 — 1988
Universitat de Barcelona
Romance Philology
1985 — 1992
University of California, Berkeley
B.A., double major: Political Economy and Psychology (Summa cum Laude)
SKILLS
Digital MarketingRelationship MarketingPpcEmail MarketingStart-UpsB2b MarketingBloggingGoogle AnalyticsEditorialDigital StrategyCrisis CommunicationsWeb ContentPitch LettersContent StrategyB2cAdvertisingOnline MarketingContent DevelopmentWebsite DevelopmentPublicationsMedia PitchesStory PitchesStrategic PartnershipsContent ManagementBrand DevelopmentTourismSemPublishingOnline AdvertisingMarketing CommunicationsMarketingPublic RelationsAffiliate MarketingTalking PointsPress ReleasesDestination MarketingAdventure TravelVoluntourismSocial NetworkingSocial Media Marketing
ABOUT MICHAEL MCCOLL
You’re an expert at delivering your particular niche of travel experience. I\'m an…
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