Melissa Golden
Executive Vice President, General Manager, Atlanta @Weber Shandwick
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WORK HISTORY
Executive Vice President, General Manager, Atlanta @Weber Shandwick
Atlanta, GA, US
Lead the Atlanta operation for Weber Shandwick, a leading global communications agency; responsible for managing P&L, employee engagement, client service and new business for office.• Provide leadership and strategic counsel for key agency clients, including Ancestry, The Coca-Cola Company, Corning Optical, Cox Enterprises, McDonald’s and University of Florida. Client engagements range from corporate communications/ESG to integrated brand marketing, and many are global in nature.• Drive business development at the local and agency level, identifying and cultivating prospects, and leading and participating in in-bound new business pitches.• Deeply passionate about creating a diverse and inclusive environment of high performers; co-led the agency’s Structural Inequities Task Force from 2020 – 2022.
EDUCATION
Teachers College, Columbia University
MA
Lehigh University
BA
SKILLS
ABOUT MELISSA GOLDEN
Seasoned business leader and integrated marketing communications executive with over 25…
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