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Melia Whiteside
Senior Vice President @The Link Group
Durham, NC, US
EMAILS
m••••@tlg.com
MOBILE NUMBERS
+19•••••••52
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WORK HISTORY
Feb 2023 — Present
Senior Vice President @The Link Group
EDUCATION
2004 — 2008
The University of North Carolina at Chapel Hill
Bachelors of Science in Business Administration, Marketing
SKILLS
Primary ResearchAdvertising ResearchOnline ResearchAnalyticsCross-Functional Team LeadershipCompetitive IntelligenceMarketing StrategyReport WritingSurvey ResearchMarket AnalysisFocus GroupsSurvey DesignQuestionnaire DesignProduct DevelopmentConsumer BehaviourQuantitative ResearchMarketing ResearchPositioningCustomer InsightOnline ModerationData AnalysisSegmentationBrand EquityQualitative ResearchSecondary ResearchMarketing CommunicationsInternational ResearchMarketingEthnographyMarket ResearchCompetitive Analysis
ABOUT MELIA WHITESIDE
Specializes in uncovering marketing insights through qualitative and quantitative…
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