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Director Marketing Communications @Big Shoulders Fund
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WORK HISTORY
Director Marketing Communications @Big Shoulders Fund
Chicago, IL, US
Collaborate with teams to assess business needs, implement and execute digital marketing strategy for various campaigns based on audience and goals- Serve as a content creator and designer of assets for campaigns cross-functionally- Design email templates and landing pages - Assist in the execution of marketing campaigns end-to-end, including email campaigns-Identify opportunities for audience segmentation, content creation, and automation using Marketing Cloud Account Engagement via Salesforce - Track KPIs and report on email success rates- Maintain CRM health through reporting
EDUCATION
College of DuPage
Professional Studies, Graphic Design
The University of Edinburgh
Master of Science - MS, Design and Digital Media
The Ohio State University
Bachelors, English
SKILLS
ABOUT MEG NIELSEN
Independent and versatile marketing professional with a passion for branding and design…
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