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Start for FreeMeagan Murdoch
National Sector Lead & Vice President, Financial & Professional Services Sector @Hill & Knowlton
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WORK HISTORY
National Sector Lead & Vice President, Financial & Professional Services Sector @Hill & Knowlton
Toronto, ON, CA
Oversee our agency\'s work with Financial and Professional Services clients across banking, private equity, real estate, pension funds, accounting, fintech, insurance and more. Ensure H&K is delivering value to our clients by leveraging our deep sector expertise to identify solutions to business problems that utilize strategic communications, executive profile building, media relations and crisis/issues communications. In addition to leading several public relations and public affairs accounts, ensure retention of clients across Canada through high quality service delivery and effective resourcing. Drive new business growth, attract talent to the agency and cultivate an environment where colleagues feel supported and able to do their best work. Mentor and teach junior employees about client service, commercial management and other professional aspects. Help to market the agency through media appearances and thought leadership, as well as new service offerings.
EDUCATION
Condominium Authority of Ontario
Certificate, Condominium Director Training
WEI Course
Incident Command System - Level 100
Cornell University
Certificate, Marketing Strategy
University of Toronto - Rotman School of Management
Ceritificate, Financial Acumen
Royal Roads University
Masters in Professional Communications
Carleton University
Bachelor of Arts (B.A.) Double Major, Political Science (International Relations), Human Rights
ABOUT MEAGAN MURDOCH
As Senior Vice President and National Lead of Financial & Professional Services Sector at Burson / Hill & Knowlton Canada, my role is to support our team of financial communicators to help our clients effectively navigate complex reputational challenges. My primary focus is on helping create and communicate value propositions of public and private companies, professional firms, associations, and regulators. Proud to be know for high client service standards. I bring together national teams to seamlessly craft and implement strategic communication plans, orchestrate impactful earned media campaigns, build executive profiles, and carefully managing crises. Uniquely, my counsel is provided through both a public relations and public affairs lens derived from working in both corporate and government settings in Canada and abroad.
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