Anna M.

VP, Digital & eComm | Client Partner | Builder. Fixer. Closer.

Role
VP of E-commerce and Digital Marketing at Beacon Wellness Brands
Location
Weston, MA, US
LinkedIn followers
500 followers

About Anna M.

Outcome-driven executive with 20 years of experience leading customer success, digital…

Experience

  1. VP of E-commerce and Digital Marketing

    Beacon Wellness Brands

    Jul 2024 — Present · Newton, MA, US

    Lead e-commerce & digital marketing for Beacon Wellness Brands across a portfolio of DTC, Amazon and Retailer.com. 70% YoY Growth in Amazon Sales & 51.7% YoY Growth in DTC Revenue within just 6 months, driving strong scale performance across e-commerce channels.14%+ Incremental Revenue from Targeted Performance Media in the highly regulated and restricted sexual wellness category.Beacon Wellness Brands designs, develops, manufactures, and markets personal care (Palmperfect), beauty care (Plum Beauty), and sexual wellness devices and accessories (plusOne). Our products are currently sold in over retail locations nationwide, including Walmart, Target, CVS, Walgreens, Meijer, and Amazon, as well as myplusone.com.

Education

  • Isenberg School of Management, UMass Amherst

    Master of Science - MS

  • University of Massachusetts, Amherst

    Bachelor of Arts (B.A.)

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Anna M. — VP of E-commerce and Digital Marketing at Beacon Wellness Brands in Weston, MA, US | Unifers