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Head of Design @La Tecla Social
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WORK HISTORY
Head of Design @La Tecla Social
Directed and mentored the creative team on campaigns for LG HVAC Central America, Callejón Street Food, and Muy Mucho, achieving stronger brand positioning.• Defined brand guidelines and creative direction, ensuring consistency across all visual outputs.• Designed and produced high-impact digital, audiovisual, and print campaigns, boosting client visibility and engagement.• Recognized by clients and management for strategic art direction and the ability to balance creativity with business objectives.
ABOUT MAXI MERINO
Creative professional with 8+ years of experience shaping branding, editorial, and…
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