Matthew Schultz

President @Greysunderprescher, Ltd

GreySunderPrescher, Ltd. — is an advertising, public relations and marketing communications firm that serves clients ranging from General Electric, SC Johnson, Kohler, Marcus Theatres and Honeywell, to medium-sized B2B and B2C companies, to small start-ups. In contrast to traditional firms with which our firm competes, we deliver world-class results — at 20-30% lower cost — and more quickly than our competition. Our way of working is a critical factor in Fortune 500s using us — but is also important to the smaller companies and organizations we serve. Our unique Context Analysis approach can either validate current brand and marketing strategies — or provide a precise structure for creating more effective product or corporate marketing campaigns. Too often, value gets lost in advertising jargon or overly-complex marketing rhetoric — CPM, mindshare, positioning, brand strategy USPs, ratings, ROI, creative strategy, mnemonics, etc. If you strip away the jargon and the rhetoric, our job is clear — yet never easy. Our job is to tell our clients\' stories in ways that motivate people. Print? Dying. Social? Heaven for some — Hell for others. Controlled Social Marketing? Works for everyone. Yet, all stories.Clients choose us to tell their stories. We motivate people to buy a product or service, to take action, to change the way they look at the world — sometimes, all those things at once. Whether we tell our clients\' stories in a setting as antediluvian as a newspaper — as familiar as a TV spot, video, website or print ad — or as cutting-edge as a geo-targeted message delivered on an iPhone, iPad or Android tablet, it is always the quality and power of the story that counts.At GreySunderPrescher we create, then tell, persuasive, motivating stories for our clients. Stories that vigorously sell ideas, products and services. Ideas and stories that get people to take action. Stories with successful, ideally happy, endings.