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Mason Hughes
Owner @SHA
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WORK HISTORY
Owner @SHA
Austin, TX, US
Strategic Business development. Some success: Prospected found, introduced, direct sale and launch worlds leading 3dspi in North America in response to a known demand tip. More success: direct sale launch worlds leading xray into electronics major accounts. Both previous unknowns in respective fields. Prospected, introduced, presented, coordinated re-engineering via customer design reviews. Generate campaigns for brand awareness, identify elephant\" users and respective strategies for user adoption and deployment of products.Custom solutions provider. In response to need for value based Design and Integration of intelligent vision systems for QA recognition applications and or unique identification. Design and integration of laser weld processing equipment. Design and integration of custom resistance weld bonding systems including robotics design and integration into fortune 100 customer for key product. Launched unknown bonding equipment into major end users nationwide. Major interests in plasma, laser wavelength absorption, bonding, stable battery stored energy systems, magnetics, alternative energy.Special projects:Program development. Facility nationwide RFP Site search and incentives negotiatons.Project prospecting and presentation. Prospected, developed, conceptual program, facilities, and presented requests for proposal for finalist cities to build a museum and events center associated with sports organizations.Customer loyalty programs associated with cross branding debit cards. Included vendor selection, negotiations and distribution planning.
EDUCATION
University of North Texas
Double Degrees Production Operations Management and Marketing
University of North Texas
DOUBLE BBA PRODUCTION OPERATIONS MANAGEMENT/BBA MARKETING/ MUSIC MINOR
SKILLS
ABOUT MASON HUGHES
Product, Brand management, launch strategist and Business development as Owner of SHA. Manage Marketing and direct sales of industrial equipment and associated materials since 1984. Some successes. Developed strategy and launched the nation\'s (now)leading 3dspi for pcb into the USA using top down strategy. Launched nation\'s leading xray into semi and pcb using similar strategy. Both unknowns at that time. Similar project strategy for plant inventory tracking/assurance software developer. All with extreme success. Some special skill sets. Helping brands reach their potential. Identifying and creating game changing capabilities critical to win, then Applying those benefits to customer pain issues. Applying technologies from other fields to solve and sell. ie. medical to industrial.naval materials compatibility design considerations to computing.etc. Design and mfg of custom laser welding systems for inert and other precision seam seal applications. Design and manufacture of custom battery stored energy systems and first of SMBUS pcb we designed to overcome deep discharge. Design and mfg of super flexible low cost AOI system. Business and product development launching unknown but superior systems. ie. and love my 4 great kids.
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