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Independent Business Owner @Exquisiteur - Maßgeschneiderter Genuss
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WORK HISTORY
Independent Business Owner @Exquisiteur - Maßgeschneiderter Genuss
Vienna, AT
In addition, I run my own exclusive beverage business, specializing in fine and exquisite wines and spirits. I also curate and host high-end wine tastings and gourmet events.Tailor made enjoyment - by
EDUCATION
SCA Coffee Diploma System
Barista - Basic
Schouten & Nelissen
Management development program
Technologisches Gewerbemuseum
Bachelor's degree
Bundesverband Deutscher Sachverständiger des Handwerks
Ausbildung zum Sachverständigen/Gutachter - Technical Surveyor
Austrian Wine Academy
Diplom Sommelier Wines & Spirits (WSET 3)
Boston Business School
International Mini-MBA
SKILLS
ABOUT MARTIN FRIEDRICH
Proactive, entrepreneurial, and dynamic leader with deep experience in global sales and leadership across the Automotive, Marine, and Wine industries. Energetic and knowledgeable, with a proven track record of building high-performing teams, driving international growth, and developing strong market and customer-focused strategies. Recognized for excellent communication skills and a hands-on, adaptable leadership style, I combine initiative and commitment with integrity and an open personality. Trusted by colleagues and partners as both a reliable team player and advisor, I thrive on turning challenges into opportunities while empowering teams through clarity, trust, and accountability. Guided by the mantra “Do what you love & share it with others”, I founded Exquisiteur in 2013, curating exclusive wine, spirit, and delicacy experiences that elevate enjoyment. Through bespoke tastings, conscious symposiums, and philosophical wine adventures, I create moments of inspiration that connect people beyond business. Building this venture sharpened my ability to unite strategy with creativity - an approach I bring to every professional challenge.
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