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Mark Shepherd

VP, Loyalty Program Management @洲际酒店集团

Atlanta, GA, US
EMAILS
m••••••••@ihg.com
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2020 — Present

VP, Loyalty Program Management @洲际酒店集团

Atlanta, GA, US

EDUCATION

1986 — 1989

Oglethorpe University

Bachelor of Arts (BA), Political Science & Economics

SKILLS

Web AnalyticsPartnership MarketingIntegrated MarketingStrategic PartnershipsB2bLoyalty MarketingDirect MarketingStrategyE-CommerceCrmBusiness DevelopmentDigital MarketingB2b MarketingLead GenerationCustomer AcquisitionCompetitive AnalysisBrand ManagementMarketing StrategyDatabase MarketingLoyalty ProgramsMarket PlanningMobile MarketingMarketing ManagementEmail MarketingDigital StrategyMulti-Channel MarketingSegmentationAnalytics

ABOUT MARK SHEPHERD

A senior leader with a track record of successfully developing strategies and products that deliver great consumer and partner experiences, driving sustainable revenue growth, building high performing teams, and leading change in a global, matrixed organization.

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