Mark Mandia

About Mark Mandia

As President & Chief Executive Officer of DMW Direct, Mark Mandia is responsible for leading day-to-day operations, driving agency growth, and optimizing client satisfaction. With over 25 years of experience managing and leading professional service firms, Mark’s expertise includes strategic and tactical business planning, reward strategies, and organizational effectiveness. He has been at the forefront of transforming traditional agency structures into more dynamic platforms for growth.He served as Treasurer and Board Member for the Philadelphia Direct Marketing Association (PhillyDMA) from 2009 to 2013 and again from 2014 to 2015. He is a member of the PhillyDMA, the ANA/DMA, the Philly Ad Club, and the American Advertising Federation (AAF).

Experience

1. President & CEO

   Dmw Direct

   Nov 2006 — Present

Education

• Saint Joseph's University

  BS, Accounting

  1978 — 1982

• Saint Joseph's University

  MBA, Finance

  1985 — 1989

Skills

• Digital Marketing
• Email Marketing
• Budgeting
• Management
• Risk Management
• Online Advertising
• Strategy
• Social Media Marketing
• Budgets
• Direct Mail
• Advertising
• Online Marketing
• Leadership
• Business Planning
• Human Resources
• Compensation Structures
• Lead Generation
• Marketing
• Analytics
• Marketing Strategy
• Business Strategy
• Start-Ups
• Process Improvement
• Financial Services
• Crm
• Marketing Communications
• Direct Marketing
• Strategic Financial Planning
• Strategic Planning
• Integrated Marketing
• Interactive Marketing
• Account Management
• Brand Development
• Multi-Channel Marketing