Margaret Dunn
Marketing Account Manager | Mission-Driven Marketing Manager
- Role
- Digital Account Manager at 961 Interactive
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Margaret Dunn
Creative problem-solver with a knack for turning data into stories and strategies into…
Experience
Digital Account Manager
May 2024 — Present · Las Vegas, NV, US
Spearheaded go-to-market strategies for 20+ clients across multiple industries, improving audience engagement and increasing product awareness- Conducted in-depth competitive analysis and market research to uncover customer pain points, shaping product messaging and positioning for stronger market differentiation- Created high-converting landing pages, email nurture sequences, and video content- Conducted in-depth SEO audits and social media performance reviews, implementing keyword optimizations and content adjustments to boost search rankings and improve CTR- Analyzed campaign performance for 20+ brands on a monthly basis, optimizing ad spend and content strategies to increase organic traffic, engagement, and conversion rates.
Education
The University of Memphis
Bachelor's degree
Southern New Hampshire University
Bachelor's degree
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