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Madalena Cunha
Head of Brand Marketing Água Das Pedras Somersby @Super Bock Group
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WORK HISTORY
Head of Brand Marketing Água Das Pedras Somersby @Super Bock Group
Porto, PT
EDUCATION
EGP - University of Porto Business School
Post-Graduate, Marketing Management
Faculty of Economics University of Coimbra - FEUC
Economics
MiniMBA
Mini MBA in Marketing, Marketing
ABOUT MADALENA CUNHA
With over a decade in the beverage industry, my journey has been marked by a commitment to leveraging market data to drive growth at Super Bock Group. My mission is to transform consumer insights into actionable strategies that resonate with our commercial teams. By embracing the company\'s culture of innovation and excellence, I aim to deliver diverse perspectives that shape our portfolio management, ensuring our brands continue to thrive in a competitive market.In my current role, which I\'ve held for more than three years, I\'ve excelled at coordinating with market research firms to conduct qualitative and quantitative studies that inform our decisions. My focus has been on identifying trends and insights that can be translated into growth opportunities, enhancing our brand strategy, and advising teams with data-driven counsel to optimize our brand\'s performance and market positioning.
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