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Dyrektor Produktów i Strategii Product and Strategy Manager @BMW Group US
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WORK HISTORY
Dyrektor Produktów i Strategii Product and Strategy Manager @BMW Group US
Warsaw, PL
EDUCATION
W Goethe Highschool
Mathematical-physical class with main focus on German
University of Warsaw
Master, Economics, Foreign Trade Faculty
CIM | The Chartered Institute of Marketing
Certificate, Marketing Practice
SKILLS
ABOUT MAŁGORZATA DOBROWOLSKA
Manager in Automotive Finance Industry with 20 years of professional experience. Leading marketing, product development, insurance, leasing and full service leasing teams. Main areas of responsibility: marketing, strategy, project management, co-operation with automotive manufacturers, insurers and leasing companies. Focus on loyalty & trade cycle management products: retail credit, leasing and car fleet management. Successful introduction of a number of finance and insurance products into the Polish automotive market e.g. novelty in Poland - Trade Cycle Products for B2C and B2B; motor and life insurance, leasing and FSL. Launch of branded co-operations with several insurance and leasing companies. Other important projects and studies managed with well-received effect: bank IT systems conversion, obtaining a banking license for captive bank in Poland - responsibility for internal control, quality, process & procedures management; study on deposit market in Poland. Good track record of co-operation with automotive distributors & dealers (BMW, Mini, Ford, Volvo, Jaguar & LandRover), banks, leasing, CFM & insurance companies. High determination in achieving goals, searching for alternative business solutions and taking initiative. Strong strategic thinking and decision taking skills. Specialties: project management, marketing strategy, branding and identity, negotiation of co-operation agreements, product management, long term co-operation with partners, competitive analysis, automotive financing.
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