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Lynne Oconnor

Board Member @Harvard Student Agencies

Boston, MA, US
EMAILS
l•••••••@womenofgrace.com
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2009 — Present

Board Member @Harvard Student Agencies

EDUCATION

N/A

Harvard University

BA, Cum Laude, Psychology and Social Relations

N/A

Harvard Business School

MBA, Business Strategy and Marketing

N/A

St. John's Seminary, Boston MA

Master of Arts - MA, Ministry

SKILLS

Multi-Channel MarketingConsultingCustomer InsightStrategic Brand PositioningManagementBrand ManagementCross-Functional Team LeadershipMarketing StrategyStrategic CommunicationsMarket ResearchAdvertisingBusiness Process ImprovementGo-to-Market StrategyConsumer ProductsPeople SkillsPositioningB2bLeadershipDigital StrategyBrand DevelopmentSegmentationCrmAnalyticsOnline MarketingBusiness StrategySocial Media MarketingProject ManagementIntegrated MarketingStrategyE-CommerceMarketingTrainingPublic SpeakingCustomer Relationship Management (Crm)Strategic PlanningBrand ArchitectureStrategic ConsultingManagement ConsultingCorporate BrandingCompetitive Analysis

ABOUT LYNNE OCONNOR

A proven marketing and branding leader, Lynne has extensive experience developing and implementing strategies for both consumer and B2B companies to achieve profitable growth. After launching her career at Procter & Gamble and earning her MBA at Harvard, Lynne established a successful consulting career at top-tier firms advising executives and engaging organizations across diverse industries, including CPG, consumer durables, financial services, hospitality, retail, telecommunications, media and entertainment, business services and industrial products. Lynne\'s passion and talent for translating customer understanding into actionable opportunities is a stand-out strength that has contributed to her track record of developing innovative value propositions, high impact brand and marketing strategies, and customer experience initiatives that help differentiate and transform organizations. Specialties: Marketing Strategy, Brand Strategy and Global Brand Management, Customer Experience, Positioning and Value Proposition Development, Integrated Marketing Communications, Customer Insights and Analytics, Digital Marketing and Social Media, Strategic Planning, Marketing Organization, Product Marketing and Innovation, Executive Leadership, Team Building and TrainingRepresentative consulting clients: Andersen Windows, AT & T Wireless, BNY Mellon, Caleres, Credit Suisse, Disney, Fidelity Investments, General Motors, Iron Mountain, Johnson Controls, Hilton Hotels, Nestlé, Samsung, Swisscom, and United Technologies.

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