Louise Buxton

Channel Marketing Manager - Emea @Exclaimer

GB

Responsible for the partner marketing strategy and execution across EMEA. Working closely with my Channel Sales and Marketing team colleagues to drive preference and mindshare within the partner community, and enable, equip and motivate partners to maximise reach and demand for our products. Collaboration on the development and execution of key components of the partner program including campaign development, content creation and regional partner events. Driving creation, alignment, and customisation of materials cross-functionally for partner use and international markets. Content development includes writing, design, and delivery of content for emails, webinars, seminars, websites/web pages. Developing, managing and executing end-to-end virtual and in-person events to drive awareness and adoption of Exclaimer products including planning, PR/PO/budget management, logistics, internal/external communications, event technology management and ROI measurement. Building peer support and relationships internally to ensure awareness of partner programs and campaigns and drive awareness and adoption among partners. Partner marketing planning with partners. Own MDF campaign strategy and budget allocation with selected partners. Regularly reporting on the results of initiatives and activities.