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Loren Fernandez Simón
Sr Program Manager @Amazon
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WORK HISTORY
Sr Program Manager @Amazon
Mexico City, MX
Managing end to end custom advertising projects from coordinating the development of simple destination pages, experiential, all the way to PR worthy campaigns. Working cross-functionally with Sales, Designers, web developers, amongst other teams.
EDUCATION
Universidad Iberoamericana, Ciudad de México
Bachelor's degree, Marketing
ISDI
Master internet business, Internet
ABOUT LOREN FERNANDEZ SIMÓN
With over 12 years of experience in digital marketing, consumer experience, and creative agencies, I am a passionate and determined marketer in a rapidly evolving digital world. I have a Master\'s degree in Internet Business from ISDI, and I am currently a Senior Program Manager at Amazon, where I manage end-to-end custom advertising projects for various clients and stakeholders. As a Senior Program Manager, I work cross-functionally with Sales, Designers, Web Developers, and other teams to deliver seamless project management, data-driven creative strategy recommendations, and ongoing advertiser education, while upholding our end customers\' experience. I also dive deep on creative data, recommend creative testing, and provide creative insights to advertisers, enabling them to achieve their marketing goals and grow their businesses. I am focused on discovering better ways of creating value for customers and brands through new approaches to marketing, leveraging my skills in digital strategy, marketing communications, and innovation.
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