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Lizz Hellinga
Asst State Director - Technology Strategy & Operations @Michigan Sbdc
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WORK HISTORY
Asst State Director - Technology Strategy & Operations @Michigan Sbdc
EDUCATION
DePaul University
Bachelor's degree, Political Science
SKILLS
ABOUT LIZZ HELLINGA
With over 14 years of dedicated experience in CRM strategy and Change Management, I\'ve honed a deep expertise in navigating the complexities of sales technologies, including Salesforce and Hubspot, among others. My career is built on the foundation of assisting organizations in harmonizing their sales tech stack with their overarching business strategies, ensuring that technology acts not just as a tool, but as a strategic asset driving forward their goals.I am passionate about the transformative power of a well-structured CRM system and its ability to turn data into actionable insights, fostering improved customer relationships and driving sales growth. My work revolves around crafting tailored CRM strategies that align with business visions, facilitating seamless change management processes to adapt to evolving market demands and technology advancements.Join our CRM-centric newsletter at Walden Edge, where we delve into the nuances of building, sustaining, and leveraging your CRM to transform it into a core asset for your business. Discover actionable insights, best practices, and innovative strategies to elevate your CRM initiatives. Connect with us here to embark on a journey of CRM excellence.
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