Laura Wasileski
Marketing & Media Director @National Pawnbrokers Association
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WORK HISTORY
Marketing & Media Director @National Pawnbrokers Association
SKILLS
ABOUT LAURA WASILESKI
Accomplished, senior marketing professional with broad B2B and B2C marketing experience, delivering profitable solutions to drive sales, attract and maintain customers, and build a solid brand. Special talent for enhancing company marketability through electronic and print marketing tools as well as clear, effective brand messaging. Earned a solid reputation for being nimble, enthusiastic, and hands-on, with the ability and skill set to provide creative, innovative, forward-thinking and effective leadership in a team environment. Offering extensive multimedia and content marketing expertise, uninhibited creativity, and impeccable attention to detail. I am passionate about marketing, and I welcome the opportunity to demonstrate this for your organization. TECHNICAL EXPERTISE Adobe Creative Suite: Highly proficient in Acrobat, Photoshop, InDesign, Illustrator, Premiere Pro, InCopy, and After Effects. Microsoft Office Suite: Highly proficient in Word, Excel, PowerPoint Content Managed Sites (CMS): Drupal, WordPress, Joomla. Wix, Squarespace. Advanced HTML/CSS knowledge. Web/Content Publishing Tools: HootSuite, Google Analytics, Google AdWords, Open Graph, Yoast, ConstantContact, Campaign Monitor, Mail Chimp Search (SEO) and Social: A/B Split Testing, Paid Search, Natural Search (SEO), Paid Social, Natural/Organic Social, Facebook, LinkedIn, Twitter, Instagram, YouTube, Vimeo, Google +(Google My Business)
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