Lindsay C.
Content Marketing Lead @Reach University
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WORK HISTORY
Content Marketing Lead @Reach University
I lead multi-channel content creation and content strategy to support Reach’s marketing and communications goals, building and maintaining a content calendar across web, email, and social. I partner cross-functionally with Growth, Enrollment, and Marcom to translate priorities into clear, on-brand messaging, and I create and repurpose assets like campaign copy, case studies, and storytelling content to reach key audiences. Additionally, I use performance insights to refine content over time and strengthen consistency in brand voice across channels.
EDUCATION
Appalachian State University
Bachelor of Science (B.S.), Advertising with a Minor in Graphic Arts and Imaging Technology
Purdue Global
Master of Business Administration - MBA
SKILLS
ABOUT LINDSAY C.
Driven by belief in the power of authentic connection, I help brands find their voice—and use it meaningfully. As a communications strategist and content marketer, I specialize in crafting narratives that don’t just inform but resonate—blending strategic clarity with human emotion to drive engagement across digital, print, and experiential channels.My career has spanned technical and industrial sectors, where I\'ve brought heart to hardware (or soul to soles) and meaning to messaging. Whether leading cross-functional initiatives, developing purpose-aligned content strategies, or orchestrating events that celebrate people and culture, I strive to elevate storytelling in ways that reflect both brand values and the lived experiences of audiences.I thrive in spaces where collaboration and creativity meet intention—where strategy isn\'t just a plan, but a path to making something genuine and authentic. If you\'re looking for someone who can build bridges between teams, translate complexity into clarity, and tell stories that matter, let’s connect.
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