Lauren Zoe Smith

WORK HISTORY

EDUCATION

ABOUT LAUREN ZOE SMITH

Over the past 20+ years as a marketing executive and consultant, I’ve helped brands build strong identities, drive growth, and adapt to evolving markets. Now, I’m pairing that expertise with a passion for sustainability—helping companies see even the smallest decisions can create a bigger impact for their business AND for people and planet.My latest venture, empowers organizations to take actionable steps toward sustainability. From carefully-curated corporate gifts and our own line of U.S-made, plastic-free Eco Name Badges with lanyard rentals to crafting green event plans and helping launch corporate ESG initiatives, our team provides solutions that align with your greener goals. I also bring expertise in branding, marketing, and strategic planning to ensure your efforts resonate in today’s value-driven world. Plus, working with us means supporting an SBA certified small women-owned business.A bit about how I got here - I started our D2C sister shop, my earlier passion project, to inspire people to make greener choices for home and away. I\'ve spent nearly a decade supporting brands large and small through my marketing and operations consultancy, Lamplight Strategies. That\'s almost as long as I worked as a global exec in travel, the industry that ignited my passion to visit over 50 countries and all 7 continents. and evaluate how we could all live and travel lighter!After 15 years in Southern California (where I got my MBA at UC Irvine), I\'ve had a few years back home again in Indiana (where I first launched from Purdue University). And I\'m also looking to build my local network of like-minded individuals.Let’s connect and explore how your brand can grow while making a meaningful difference—one small step at a time.