Lani Benson

Successful sales and merchandise manager with over 25 years of experience in operations, team development, merchandising, and a proven history of driving sales results.

Role
Senior Product Line Manager at Pearl Izumi
Location
Denver, CO, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Lani Benson

I am an outdoor industry leader who reads both the data and the team dynamics to identify…

Experience

  1. Senior Product Line Manager

    Pearl Izumi

    Jul 2022 — Present · Broomfield, CO, US

    Strategic and consumer-obsessed Senior Product Line Manager with a strong track record in the outdoor industry, driving global channel strategies and cross-functional alignment across apparel, footwear, and accessories. Adept at simplifying assortments, improving profitability, and delivering consumer-led product solutions through data-driven insights. Passionate about innovation, collaborative execution, and bringing bold, compelling product stories to life that fuel growth and reflect a confident, inclusive brand voice.

Education

  • Hillsdale College

    Non-Professional General Legal Studies (Undergraduate)

    1996 — 1997

  • Western Michigan University - Haworth College of Business

    Bachelor of Business Administration (B.B.A.)

    1997 — 2000

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