Lance Goodridge

Analytics executive specializing in automating and scaling data-driven decision-making for impactful business growth

Role
Senior Vice President at SymphonyAI
Location
Tucson, AZ, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Lance Goodridge

I’m a results-driven analytics leader with decades of experience helping businesses grow,…

Experience

  1. Senior Vice President

    SymphonyAI

    Jul 2025 — Present · Tucson, AZ, US

    As SVP of Client Partnerships and Customer Success, I lead strategy and execution to ensure clients realize maximum value from our technology platforms and solutions. My responsibilities include- Driving utilization and adoption of technology to deliver measurable ROI for both Retail and CPG manufacturing partners- Building strategic partnerships that unlock long-term value and foster mutual growth- Leading customer success initiatives focused on engagement, retention, and measurable outcomes- Guiding teams to deliver client-centric solutions that accelerate performance and innovation- Championing the application of Generative and Agentic AI to transform retail efficiency and productivity by analyzing when, where, why, and how consumers shop—enabling smarter, data-driven decisions at scale.This role is centered on helping clients achieve success while shaping the future of retail through technology and AI-driven insights.

Education

  • Fairfield University

    Bachelor's degree

Skills

  • Competitive Analysis
  • Consumer Behaviour
  • Segmentation
  • Fmcg
  • Fast-Moving Consumer Goods (Fmcg)
  • Customer Insight
  • Shopper Marketing
  • Market Analysis
  • Market Research
  • Marketing Analytics
  • Advertising Research
  • Predictive Analytics
  • Return on Investment
  • Marketing Mix Modeling
  • Consumer Behavior
  • Predictive Modeling
  • Analytics
  • Consumer Insight
  • Customer Analysis
  • Quantitative Research
  • Marketing Research
  • Business Insights
  • Nielsen
  • Crm
  • Competitive Intelligence
  • Marketing Strategy
  • Strategy
  • Brand Equity

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