Ladan Hayes
Senior Communications Specialist at Caterpillar Inc.
- Role
- Senior Communications Specialist at Caterpillar Inc.
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Ladan Hayes
Communications professional with 15+ years corporate and journalism experience across…
Experience
Senior Communications Specialist
Jun 2021 — Present · Deerfield, IL, US
Drive and implement Caterpillar’s overarching culture and employee communications strategy. Identify opportunities for Caterpillar to demonstrate meaningful impact through strong storytelling, enterprise reports and campaigns that build awareness around concrete company actions in support of company values• Support communications activities that explain what Caterpillar is doing in its ongoing efforts to strengthen enterprise safety. Develop organizational communications strategies and story ideas that demonstrate how teams are identifying and implementing ideas to enhance operational safety• Partner closely with Environment, Health and Safety, and Global Employee and Labor Relations teams, in support of our Enterprise Operational Excellence communications strategy• Develop, write and consult on communications for senior executives, including organizational and company narratives specific to company values, in addition to speeches, company communications and presentations• Partnered with internal and agency teams to develop Caterpillar\'s employee value proposition, and the activation strategy for internal and external audiences• Created and led a network of senior D&I communicators across a variety of external organizations to share best practices — group meets quarterly and includes representatives from 25 companies, including Twitter, JPMorgan Chase & Co. and Walgreens Boots Alliance, among others
Education
University of Missouri-Columbia
Bachelor of Journalism, Magazine Journalism
Skills
- Photoshop
- Content Strategy
- Social Media
- News Writing
- Public Relations
- Proofreading
- Fact-Checking
- Journalism
- Blogging
- Feature Articles
- Writing
- Creative Direction
- Newsletters
- Editing
- Video
- Publications
- Content Management
- Newspapers
- Dreamweaver
- New Media
- Social Media Marketing
- Ap Style
- Press Releases
- Digital Media
- Indesign
- Adobe Creative Suite
- Publishing
- Storytelling
- Ap Stylebook
- Audacity
- Magazines
- Web Content
- Html
- Copy Editing
- Books
- Web Content Writing
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