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Kirsten Larsen

Strategic Account Manager @BD

Helsingør, DK
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2022 — Present

Strategic Account Manager @BD

Capital of Denmark, DK

Responsible for strategic accounts across Denmark and Norway, covering major regional healthcare organizations including Region Hovedstaden, Region Midtjylland, Region Syddanmark, Helse Sør-Øst and Helse Vest.KEY RESPONSIBILITIES & ACHIEVEMENTS• Delivered double-digit sales growth across all strategic accounts through long-term account development and stakeholder engagement• Developed and executed strategic account plans in complex healthcare environments involving procurement, finance, sustainability and executive leadership stakeholders• Built strong partnerships with C-suite leaders, Procurement, ESG functions, CFO organizations and senior decision-makers across the Nordic healthcare sector• Led extensive cross-functional and cross-business-unit collaboration to align commercial priorities and customer needs• Supported value-based healthcare initiatives by integrating sustainability and healthcare system perspectives into strategic customer engagements LEADERSHIP & INDUSTRY ENGAGEMENT• Co-Lead, Nordic Inclusion Council• Member, Nordic Work Environment Group• Member, European Associate Forum• Member, European Select Committee• Active contributor to Medicoindustrien expert groups within Sustainability, Medical Consumables and Digitalization in Healthcare

ABOUT KIRSTEN LARSEN

Commercial and marketing leader with 25+ years of experience across Pharma, Biotech and MedTech. Having held leadership roles within some of the world\'s leading healthcare companies, I have built extensive expertise in brand strategy, rare diseases, market access and commercial excellence across Nordic and international markets. Throughout my career, I have worked at the intersection of commercial strategy, brand leadership and stakeholder engagement, driving growth, supporting product launches, strengthening market access and translating insights into impactful healthcare solutions. My experience spans rare diseases, oncology, specialty care, healthcare procurement and product lifecycle management, with a strong track record of building strategic partnerships, leading cross-functional collaboration and delivering sustainable business growth in complex healthcare environments. Areas of expertise include: • Brand Strategy & Lifecycle Management • Rare Diseases & Specialty Care • Commercial Excellence • Market Access & Tender Management • Regional & International Marketing • Stakeholder Engagement • Product Launches & Business Growth I am passionate about improving patient outcomes through innovation, collaboration and strategic leadership, while creating long-term value for patients, healthcare systems and organizations. Open to opportunities within Brand Marketing, Commercial Leadership, Market Access and Life Sciences.

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