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Kavita Sood

Senior Manager, Digital Agile Sales & Marketing @CIBC

North York, ON, CA
MOBILE NUMBERS
+16•••••••39

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WORK HISTORY

Jul 2024 — Present

Senior Manager, Digital Agile Sales & Marketing @CIBC

Toronto, ON, CA

Lead a team of digital marketers in an agile environment, focused on driving acquisition sales and client engagement of various products within the bank through digital marketing initiatives- Design end to end journey for digital client experiences across owned marketing channels including CIBC.com, digital banking (mobile app & web portal), paid media, Email and SMS- Provide strategic & operational guidance for campaign execution & large projects from development to execution.

EDUCATION

2003 — 2007

Panjab University

Bachelor of Engineering (BE), Biotechnology

2007 — 2009

Indian Institute of Technology, Delhi

MBA, Marketing

SKILLS

Business StrategyBusiness DevelopmentBusiness AnalysisTeam ManagementMarket ResearchAnalyticsCompetitive AnalysisManagementMarketingSalesTelecommunicationsStrategy

ABOUT KAVITA SOOD

Passionate individual with proven track record of achieving business objectives in most ambiguous & challenging situations. 14+ years of experience in Telecommunication & Media Entertainment sectors in Strategy, Sales & Marketing verticals. I enjoy developing marketing campaigns, producing insights through research & marketing analytics, and create new systems & processes.

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