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Senior Manager of Marketing Intelligence @Optiv
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WORK HISTORY
Senior Manager of Marketing Intelligence @Optiv
EDUCATION
Auburn University
Bachelor’s of science, Computer Science and Software Engineering
Jacksonville State University
Bachelor’s Degree, BFA Graphic Design
University of Alabama at Birmingham
Information Systems and Database Administration, Computer and Information Sciences and Support Services
Gadsden State Community College
Associate of Science (A.S.), Biology, General
ABOUT KATY CAIRO
I’m at my best in dynamic environments that thrive on curiosity, creativity, and a healthy dose of ambiguity. I specialize in building scalable, innovative data solutions that turn complex business questions into clear, actionable insights. I typically sit right in the middle of data science, engineering, and business intelligence teams—connecting the dots, building flexible pipelines, and designing solutions primed for visualization, automation, and long-term impact. Whether it’s stitching together clickstream and transactional data, implementing LLMs and AI foundations, or architecting end-to-end systems, I’m in my element. As a certified Agile coach and transformation leader, I love growing inquisitive, high-performing teams of data-obsessed humans. I bring a balance of technical skills and soft skills to lead cross-functional collaborations that actually work. The solutions I build don’t just check a box—they create immediate business value and scale for future needs. My goal? Empower business partners with real-time, intuitive data tools to anticipate behavioral shifts—whether you’re in the weeds or the C-suite. I take a hypothesis-driven approach to problem solving, translating big, conceptual ideas into structured analytical frameworks (bread and butter stuff for me). I’ve presented keynotes at industry conferences and helped build Centers of Excellence that drive sustainable growth, always prioritizing ethical architecture, accountability, and collaboration. Also, not to brag—but my executive-level presentation game? Apparently, it’s legendary.
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