Katie Massey
Program Manager @Saks Global
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WORK HISTORY
Program Manager @Saks Global
Chicago, IL, US
o Increased retention by 6% YoY of our ‘most valuable clients’ by regularly collaborating with our analytics team to assess business growth opportunities and implement data-driven client engagement strategies that strengthened customer relationshipso Achieved 20% in incremental sales and unique transactions across both base and new client segments by executing an associate automated email campaign that improved customer engagement and retentiono Built and trained associates on digital client development tools such as NM’s internal Connect App, in collaboration with cross-functional teams, contributing to $61M in digital sales across the companyo Improved customer conversion rates by 3.4% overseeing the ‘Digital Client Advisor’ program of 230 associates by driving digital sales growth through advanced digital training and 1:1 coaching sessions
EDUCATION
University of Missouri-Columbia
Bachelor's degree, Human Environmental Sciences
ABOUT KATIE MASSEY
I’m a results-driven professional with a proven track record of leading end-to-end…
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