Kate Medaglia
Lead UX Designer | 10+ Years Experience | SaaS & B2B | Finance & Healthcare Industries
- Role
- Lead Ux Designer, B2b Strategy at Ascensus
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Kate Medaglia
As Lead UX Designer at Ascensus, the largest independent recordkeeping services provider in the U.S, I leverage research, data, and analytics to craft seamless end-to-end experiences for employers, advisors, and third-party administrators. My designs empower our clients to provide better financial futures for their employees and support their savings goals.I apply design thinking, experimentation, and an outcome-driven approach to every project, collaborating with cross-functional teams to implement impactful changes that enhance user experience and drive business value. I also steer the strategic direction and ensure the high quality of our design team’s processes and dynamics.
Experience
Lead Ux Designer, B2b Strategy
Oct 2019 — Present · Philadelphia, PA, US
Ascensus is the leading independent recordkeeping services provider in the U.S, specializing in financial recordkeeping, tax-advantaged savings, and retirement plan services.Lead the end-to-end design of B2B products, collaborating with 8 engineering teams throughout my tenure and partnering closely with product, service, and operations teams.Spearhead the research and design of a new payroll entry experience, replacing a 25-year-old legacy system. This upgrade, crafted specifically for Ascensus’s small business clients, enabled the successful conversion of plans and $27.5 billion in assets.Honored by Ascensus with the 2023 Cornerstone Award for significantly enhancing client satisfaction through impactful product improvements, showcasing exceptional execution and alignment with strategic goals.Facilitate weekly design discussions and conduct 2-3 user research studies annually, shaping UX, product, and business strategies to drive impactful company-wide changes and cultivate a user-centric culture.
Education
Drexel University
BS, Graphic Design
Skills
- Environmental Graphics
- Logo Design
- Branding Development
- Graphic Design
- Sign Design
- Advertising
- Business Cards
- Publication Design
- Brochure Design
- Letterhead
- Packaging
- Donor Recognition
- Book Design
- Branding
- Branding & Identity
- Brochures
- Catalogs
- Email Marketing
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