John Romano
Founder @Sole Aspect Records
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WORK HISTORY
Founder @Sole Aspect Records
Miami, FL, US
SOLE ASPECT is an independent Miami-based vinyl record label, driven, spirited, and focused on deep soul music. We strive to enhance a loving frequency which assists artists as a guide on their musical journey.
EDUCATION
Georgia State University - J. Mack Robinson College of Business
Masters of Business Administration (MBA), Business Administration and Management, General
Hong Kong International School
High School Diploma
Elon University
Bachlor of Science, Leisure Sport Management
SKILLS
ABOUT JOHN ROMANO
A cross-cultural linchpin bringing over 15 years of experience in solving brand engagement & storytelling gaps, increasing bottom-line revenue and earning consumer trust within sports & entertainment marketing. I have successfully led memorable consumer activations and executed partnership excellence with the NBA, MLS, NFL and Formula 1. With an M.B.A from Georgia State University and a Bachelor of Science in Leisure Sport Management from Elon University, I have a strong academic background and a passion for shaping lifestyle, culture, and society for the better.In my current Miami based role as a Senior Regional Marketing Manager at Heineken USA, I manage a $5M marketing budget to generate impactful brand awareness, retail purchase intent, influencer marketing, experiential sampling, and activation across several sport partnerships in the Southeast Region. In addition, I am the founder of Sole Aspect Records, an independent vinyl-only record label focused on high caliber emotionally charged deep-house and soulful aesthetics. I leverage my creativity, data analytics, communication, and collaboration skills to deliver maximum brand commercial impact, influence stakeholders and consumers, and grow market share. I am highly enthusiastic and flexible, while being culturally aligned and value-focused on brand loyalty success. Born and raised in Trinidad & Tobago, I bring a worldly perspective into my passion for brand storytelling & music to cultured & subcultured communities. Rhythm, vibe & marketing.If this speaks to your world, let’s compare notes.
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